Workcentral presents the best in Web Analytics Training from the team at WACA.

We know in a technology driven world that competition for your customer is high. We also know that it's a world of jargon out there so we aim to break through that and provide you the tools to Better your Business.

This course will equip you with the knowledge and skills to reach your audience more effectively through the use of analytics. The two day course offers a hands-on guided curriculum for you to learn WHY visitors are not converting, WHAT pages generate interest, HOW to ROI paid campaigns and more. You can even use your Skills Future Credit to offset some of the costs!





Google Analytics Essentials

  • Introduction to Web Analytics
  • How Google Analytics Works
  • Google Analytics Data Collection
  • How to Navigate Google Analytics Reports


Web Analytics Essentials

  • Why Business Analysis
  • KPI and Planning / Designing a Blueprint
  • Analyzing Trends / Analyzing Traffic or Referrers
  • Analyzing Content / Report and Dashboard

Presenter — WACA Certified Web Analytics Master

David Chan

  • SEO Practitioner
  • Beacon Communications/Managing Director
  • Certified as a WACA Master Web Analytics Consultant, David is also Google Analytics trained and certified. His web analytics training focuses on helping you to apply the knowledge to a real business environment. Just as David brings impactful web analysis to every of his projects, he understands the value and importance of application. Beside web analytics David is also a SEO practitioner and trainer .

    His other certification includes Google Adwords and Linux RedHat Administrator.Brands that David have worked with includes Hour Glass, JLL, NTU, CapitaLand, Gardens By The Bay.

2 Day Boot Camp


8 DEC (FRI) —
9 DEC (SAT) 2017

9am — 5:30pm

600SGD (Textbook Included) Pay SGD$100 ONLY + $500 **SKILLSFUTURE
*before GST

Work Central, Singapore Shopping Centre
190 Clemenceau Avenue, #06-01
Singapore 239924



Any enquiry, please email to

Kindly pre-register for advance tickets for WACA bootcamp by 4 Dec ‘17 date by filling in the form below.

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Founded by Toshiaki Ejiri, WACA has been the forerunner of web analytics training in Japan. With more than 18,000 students WACA focuses on equipping consultants to contribute success to business goals and objectives rather than administering data reporting.

WACA has worked with major corporations like NTT Resonant, Softbank Technology, Ogilvy & Mather, Dentsu Inc to help them develop and design a web analytics blueprint and framework to better manage their web analytics function within the organisation.

WACA has conducted classes together with educational partners like Japan's Rikkyo University, Senshu University and Sanno University, Singapore Management University (SMU) and Malaysia's HELP University to impart the latest web analytics knowledge to prepare students for a digital career. This aligns to WACA's strong belief that training should be forward looking.

WACA's certification framework consist of three levels:
  • AWAC - Associate Web Analytics Consultant
  • SWAC - Senior Web Analytics Consultant
  • WAM - Web Analytics Master

This Web Analytics Boot Camp is customised from the Associate Web Analytics Consultant certification to include Google Analytic certification to equip you with the competency to use web analytics in your business environment.